Digital Pollution vs. Human Connection with Ethan Beute

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What is digital pollution, and why is there so much in our digital world? How do you know whether you're contributing to it? Human-centered communication is the key to solving it for your business.

Wall Street Journal Best-Selling Author Ethan Beute talks about his new book Human-Centered Communication: A Business Case Against Digital Pollution and explains some of the characteristics, trends and impacts of digital pollution in contemporary marketing practices.

Some of the insights discussed include:

• Whether digital pollution be caused unintentionally.
• How digital pollution can ruin our most important messages.
• What digital pollution looks like in marketing emails, social media and other content.
• How elements of basic human psychology help us understand interpretations of messages.

​Join us for this human-centered discussion and learn more.

You can get the book Human-Centered Communication: A Business Case Against Digital Pollution on Amazon

The trailer for BombBomb's documentary series on Digital Pollution.

Ethan's other book - Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience

Learn more about Ethan's Company BombBomb

You can hear Ethan on The Customer Experience Podcast

Connect with Ehtan on Twitter and LinkedIn

Ethan also recommends the book Can You Hear Me by Nick Morgan