Message Points: Better Than A CTA

It's another edition of Message Points, and this week it's all about engagements, customers, podcasts and more. Why is LinkedIn better without a CTA? What does learning math in school have to do with making a sales pitch? What is YouTube thinking about now? How much more awareness do CMOs need these days?

All these answers and more come from today's insights:

Beau Brooks on what math class and sales pitches have in common

Laura L. Bernhard has removed CTAs from her LinkedIn posts

What a YouTube podcast page might look like

Lynne Capozzi explains Why Markets Are the New 'M' in CMO