In 2017, I was asked to create a virtual session for Podcast Movement. I decided to center it around creating a podcast that stands out right after launch. As you'll see in the session, it's important to consider things like format, topic and audience.
When I started podcasting back in 2011, I loved the idea of having celebrity guests on the show. At first, I thought it would be almost impossible to book them on my little podcast...until I booked guests for my first 10 shows.
While it's a little more challenging to book celebrity guests today, what worked for me in 2011 can still help podcasters book quality guest for their shows in 2021.
Companies are learning that they can rely on just one way to connect and communicate with their target audiences. Podcasts have moved from being a fringe form of content to a popular mainstream form of media.
As with any form of emerging content trends, businesses are trying to find ways to incorporate podcasting into their content marketing strategies. In this video, I share a couple of ways that I produced podcasts for businesses to help generate some ideas beyond interviews and discussions.
New podcasters are always asking about an "ideal" time for their podcast episodes, and most experts will tell you that there is no universally-known perfect podcast episode length. However, that doesn't mean you should turn on the mic, hit record and talk until you lose your voice.
In this video, I explain how you should determine the right length for your podcast.
Wordpress can be a great option for a podcast website, but if you're not well-versed in using the website builder, it can be a stressful experience. The good news is you don't have to build a podcast website with Wordpress because there are alternatives.