Scott Murray
How Non-Profits Can Show Businesses How to Humanize Content
While helping businesses humanize their content, I've noticed that many non-profit strategies have moved into the for-profit space. It...
top of page
Scott Murray
9 min read
Fading into the Background: Why Conformity Mutes Your Voice in Podcasting
I started podcasting in 2011. One of the first guests on my new show was Julie Newmar (Catwoman in the 1966 Batman series). A few minutes...
Scott Murray
3 min read
Consumer Interpretations: Sold Out vs. Unavailable
Every content marketing strategy should include interpretation considerations. We have to consider how the consumer is going to interpret...
bottom of page