How Copying Content Works Against Your Business
Looking to others for content inspiration is fine, but mirroring too much of the same can work against you.
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Scott Murray
- Dec 28, 2022
- 8 min
Two Blogging Traps Your Business Should Avoid in 2023 and Beyond
It is estimated that there are over 600 million blogs out there today. As you think about how much that could grow in 2023, consider how...
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Scott Murray
- Dec 3, 2022
- 9 min
Does Marketing Terminology Hurt Your Business?
This blog is designed to help you evolve marketing strategies and content messaging in ways that boost engagement, trust, connection and...
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Scott Murray
- Jun 9, 2022
- 2 min
The Forms of Selfish Content
I've had my share of car buying experiences, most of which have been mental beatdowns. On one occasion, I was talking with a salesman who...
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Scott Murray
- Mar 8, 2022
- 4 min
Two Strong Ways Your Content Can Beat the Competition
Don't build your content strategy with ideas focused on what you're competition is doing. Instead, focus on what they're NOT doing.
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